RPC Strategies, LLC Forms Powerhouse Team With New Members
B2B Marketing and Sales Training Consultancy Welcomes Legal Industry Veterans Alexis Robbins and Christopher O’Connor
MIAMI, July 21, 2020 -- Longtime legal technology marketing executive, Alexis Robbins, has joined RPC Strategies, LLC, as its first Chief Marketing Officer, while versatile legal, data privacy and research professional, Christopher O’Connor, has assumed the role of Senior Content Strategist.
Robbins comes to RPC after a tenure as the marketing lead at Knovos, a provider of e-discovery, compliance and information governance solutions. O’Connor arrives after a recent stint as Associate Counsel at Alltran, one of the nation’s largest collections agencies. Their arrival forms a company core with nearly 55 years of combined legal-industry experience.
“If you know how to put the pieces of content, marketing and sales together the right way, you get a pipeline that feeds itself with driving revenue,” says Melissa Rogozinski, Founder and CEO of RPC Strategies, LLC. “When the opportunity presented itself to expand RPC Strategies with Alexis and Chris, I knew, without question, the powerhouse we could be and the explosive growth we could deliver to our clients with proven revenue strategies.”
RPC has closed 40 percent of its seven-figure pipeline over the past year, proving to clients that their methodology and strategies do, in fact, work very well. The addition of Robbins and O’Connor strengthens RPC’s ability to maintain such a strong conversion rate going forward.
Robbins has nearly 20 years of progressive experience in all aspects of legal technology marketing. She helped drive growth and brand awareness at every stop along her career path and has propelled the market for some seminal products over the years, including Concordance, EnCase and Nuix. Robbins has proven adept at events-based marketing, turning industry tradeshows like Legaltech, ILTACON, BlackHat and RSA into prospecting machines. Robbins, as CMO of RPC, graces the company with expertise in content marketing, social media, project management, relationship-building, lead generation and hybrid event-planning. She lives outside of Los Angeles with her husband and two children.
O’Connor comes to RPC with an assortment of talents and accomplishments. Beyond his CIPP-US designation, he is also a licensed attorney in New York with trial experience. He has held project management and research analyst roles within legal technology, most prominently with consultancy Hyperion Global Partners, where he oversaw the production of market-moving landscape reports on specific legal tech sectors. O’Connor also spent more than a decade as a reporter, writer, editor and popular music critic prior to his legal career. At RPC, O’Connor will own the conceptualization, planning and creation of the content that drives all other marketing activities. He lives in Sugar Land, Texas.
Meet the rest of the team here.
About RPC Strategies, LLC
RPC Strategies, LLC, is a Miami-based, full-service B2B marketing and sales training consultancy that empowers its clients to convert more leads into revenue. The company builds its foundation for success on revenue strategy audits, detailed strategic planning, project management, organic lead generation and lead nurturing. Founded in 2015, RPC’s diverse group of intelligent and energetic consultants specialize in B2B marketing, content strategy and marketing, social media, branding, design, lead generation, sales enablement, virtual events, web development, virtual event strategy and continuing education programming.
Alexis Robbins, CMO
RPC Strategies, LLC