RPC Strategies, LLC
RPC Strategies, LLC
RISE | RENEW | REGENERATE

Blog tagged as Marketing

7 Smart Ways to Steer Your Marketing Budget in 2021
Follow this 7-step blueprint to turn your 2021 legal tech marketing budget into a lead-generation machine for your sales team.
All Leads Are Not Created Equal: 8 Ways to Determine True Lead Quality
Know how to determine which type of leads are coming into your pipeline, assess their value and understand why focusing on quality rather than quantity is a better approach.
RPC Strategies Forms Powerhouse Team
Alexis Robbins joins RPC Strategies, LLC as its first Chief Marketing Officer and Christopher O’Connor has assumed the role of Senior Content Strategist.
DIY Video Tips and Tricks with Nikolai Pozdniakov
Guest contributor, Nikolai Pozdniakov, shares DIY tips and tricks for creating and sharing video content using free or low-cost digital tools.
4 Steps to Reinvent Your Events

With marketers scrambling to cancel, reschedule, and change the format of traditional events and event attendees moving to remote working environments, it’s a good time for us to take a breath and evaluate why we do events in the first place.


The importance of the social connection at events is appar...

Email Campaigns:  Marketing's Center of Gravity
Email campaigns provide a hyper-targeted way to stay in front of leads until they are ready to buy. If you utilize marketing automation properly, you can leverage marketing’s true Center of Gravity to help your sales team convert more leads.
6 Trade Show Pain Points and the Road to Revenue
One of the best ways to design and execute a trade show strategy that delivers results and revenue is to understand the pain points of trade show planning.
5 Ways for Marketing to Prepare for Privacy Compliance
Preparing for a hurricane is ironically similar to how businesses and marketing departments should prepare for the impact of new data privacy laws, like GDPR and CCPA.
5 Tips for a Successful Content Marketing Strategy
Here are five questions that your business or organization should ask in order to design a successful content marketing strategy.
5 Technologies for Lead Generation
Make sure these 5 technologies are set up to insure successful lead generation: Website/SEO, Business Card Scanner, Email Campaigns, Social Media and CRM.