RPC Strategies, LLC
RPC Strategies, LLC
RISE | RENEW | REGENERATE

Blog tagged as Marketing Strategy

Why You MUST Integrate Email Campaigns With Your CRM
Your sales conversion operation must integrate the systems that generate its email campaigns with the customer relationship management (CRM) system, so that your team has the right data in the right place at the right time.
All Leads Are Not Created Equal: 8 Ways to Determine True Lead Quality
Know how to determine which type of leads are coming into your pipeline, assess their value and understand why focusing on quality rather than quantity is a better approach.
RPC Strategies Forms Powerhouse Team
Alexis Robbins joins RPC Strategies, LLC as its first Chief Marketing Officer and Christopher O’Connor has assumed the role of Senior Content Strategist.
DIY Video Tips and Tricks with Nikolai Pozdniakov
Guest contributor, Nikolai Pozdniakov, shares DIY tips and tricks for creating and sharing video content using free or low-cost digital tools.
Digital Nomad: Skills for Advancement
By learning a variety of technology tools, you open an array of digital nomad opportunities that may have been otherwise out of reach.
4 Steps to Reinvent Your Events

With marketers scrambling to cancel, reschedule, and change the format of traditional events and event attendees moving to remote working environments, it’s a good time for us to take a breath and evaluate why we do events in the first place.


The importance of the social connection at events is appar...

Email Campaigns:  Marketing's Center of Gravity
Email campaigns provide a hyper-targeted way to stay in front of leads until they are ready to buy. If you utilize marketing automation properly, you can leverage marketing’s true Center of Gravity to help your sales team convert more leads.
5 Ways for Marketing to Prepare for Privacy Compliance
Preparing for a hurricane is ironically similar to how businesses and marketing departments should prepare for the impact of new data privacy laws, like GDPR and CCPA.
5 Tips for a Successful Content Marketing Strategy
Here are five questions that your business or organization should ask in order to design a successful content marketing strategy.
5 Technologies for Lead Generation
Make sure these 5 technologies are set up to insure successful lead generation: Website/SEO, Business Card Scanner, Email Campaigns, Social Media and CRM.